This is every Indian company’s dream.

Imagine, how would it be if you can sell whatever you are selling in India in other countries with more advanced economies, where prices are generally much higher?

This is arbitrage. You benefit from low input costs in India while selling at higher prices in the US, UK, Middle East, Europe etc.

This is how China became a manufacturing giant

This is how TCS became the biggest Indian business. This is how Infosys created many billionaires. This is how companies like Zoho or Freshworks have come to dominate the world in SaaS business.

So this is not a new playbook. It has been the dream of Indian entrepreneurs.

However, some things have changed after the pandemic. A perfect storm has cooked.

Let me explain how.

• India is no more a mere outsourcing destination. We have a large number of technology companies that are creating their own products and selling to consumers in India and are ready to sell abroad.
• These Indian product companies started by focussing on Indian consumers, catering to the local needs of businesses and consumers for cheaper software, and now they are poised to sell globally as their products are mature and have achieved local success
• Digital media, online marketing, and global dropshipping infrastructure have made it very easy to sell your product anywhere in the world.
• High cost of software is a bane for global businesses and consumers during this pandemic. Everyone is looking for cheaper alternatives, which gives Indian businesses an advantage as our input costs are far lower.
• Indian companies are also facing a lot of setbacks in their local markets thanks to the pandemic, forcing them to look outside for larger markets.
• Indian businesses that sold digital products to international clients found it easier to survive the lockdown, and have in fact grown faster during this time.
• Selling internationally does not only mean higher margins or a larger market to tap, it also brings more competitiveness, diversification, and stability.
• A lot of foreign jurisdictions are low tax compared to India, and selling digital products in such countries can unlock tremendous profitability for Indian companies that are paying higher taxes at home.
• As it is often said, it is easier to earn a dollar than earning a rupee. This is fast becoming the mantra for Indian CEOs.

The case for expanding Indian businesses and startups internationally is impeccable and hard to ignore.

So everyone wants to do an international expansion.

But where?

Which markets do you start with?

What factors do you take into account before you make up your mind?

Let us help you.

What you will learn:

• Is it necessary or even a good idea to incorporate in another country before entering that market
• Do you have to hire lawyers and corporate secretaries or any other kind of services in order to enter new markets
• Are the considerations different for digital entrepreneurs versus people dealing with physical products
• E-commerce - pros and cons of setting up a local operation in a new country v. exporting from India
• Tax considerations
• Cost arbitrage considerations
• What are the markets that are easy to tap into
• How does market entry and international expansion work for Indian software companies
• Repatriation of profits
• Comparing UAE and Singapore as example
• Getting to know US, UK and Japanese markets