Designation

Bootcamp Delivery Expert

Job type

Full Time

Job level

Entry-Level

Responsibilities

1. Bootcamp Communication & Email Marketing

• Plan and execute structured email campaigns (pre-launch, lead nurture, onboarding, engagement, post-completion).
• Write high-converting emails aligned with learner personas and program objectives.
• Monitor open rates, CTR, and optimize campaigns for performance.

 

2. Video Content & Script Development

• Create compelling scripts for promotional and educational bootcamp videos.
• Collaborate with design/video teams for production and editing.
• Develop content around bootcamp skills, outcomes, and learner success stories.

 

3. Performance Marketing & Ads

• Write ad copies for Meta, Google, LinkedIn, and other platforms.
• Conceptualize campaign messaging for lead generation.
• Coordinate with performance marketing teams to optimize conversion funnels.

 

4. Landing Page Content & Optimization

• Develop persuasive landing page copy focused on conversion.
• Align messaging with program positioning and value proposition.
• Work with tech/design teams to ensure UX alignment and A/B testing.

 

5. Bootcamp Delivery & Program Management

• Support end-to-end bootcamp execution from launch to completion.
• Coordinate with faculty, mentors, and operations teams.
• Ensure learner engagement, session flow, and program quality.
• Collect feedback and implement continuous improvements.

 

6. Required Skills

• Strong copywriting and storytelling ability
• Experience in email marketing and CRM tools
• Basic understanding of performance marketing metrics
• Ability to script and structure video content
• Experience managing cohorts, programs, or bootcamps

 

7. Preferred Background

• Experience in EdTech / Bootcamp / Skill-based learning programs
• Exposure to growth marketing or digital marketing campaigns