Details of the Organization
LawSikho occupies a leadership position in online legal education. The organisation offers advanced legal courses designed to help learners acquire skills and knowledge for legal employment, competitive examinations, independent practice, and internship performance.
Details of the Job/Internship
LawSikho is hiring a Bootcamp Marketing & Program Manager with experience of 3–6 years to join their remote team.
Role and Responsibilities
- Plan and execute structured email campaigns including pre-launch, lead nurture, onboarding, engagement, and post-completion communication.
- Write conversion-focused emails aligned with learner personas and program objectives and monitor campaign performance metrics.
- Develop scripts for promotional and educational Bootcamp videos and collaborate with design and video teams for production.
- Write ad copies for digital platforms and conceptualise campaign messaging for lead generation while coordinating with performance marketing teams.
- Create persuasive landing page copy aligned with program positioning and work with teams on UX alignment and A/B testing.
- Support end-to-end Bootcamp execution from launch to completion and coordinate with faculty, mentors, and operations teams.
- Ensure learner engagement, session flow, and program quality while collecting feedback and implementing improvements.
Eligibility
- Strong copywriting and storytelling ability.
- Experience in email marketing and CRM tools.
- Basic understanding of performance marketing metrics.
- Ability to script and structure video content.
- Experience managing cohorts, programs, or bootcamps.
- Preferred: Experience in EdTech, Bootcamp, or skill-based learning programs.
- Preferred: Exposure to growth marketing or digital marketing campaigns.
Salary/Stipend
Compensation details will be finalized during the interview process with the selected candidate.
Type of Opportunity
Fulltime
Country
India
Address
Work from Home.
Application and Registration Details
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