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Posted inIntellectual property laws WIPO

How to protect your Intellectual Property using WIPO tools

This detailed guide walks creators, entrepreneurs, and legal professionals through the key systems of the World Intellectual Property Organization (WIPO), the Madrid System for trademarks, the PCT system for patents, the Hague System for designs, and the Lisbon System for geographical indications. Whether you are just starting out or scaling up, this guide will help you ensure that your intellectual property is ready for the global stage.
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Posted inSports law AI

How to register as a sports agent in India: a step-by-step legal guide

Becoming a sports agent in Indian cricket is not simply about negotiating contracts or chasing IPL deals. It is a regulated profession that demands legal awareness, ethical conduct, and deep knowledge of the cricketing ecosystem. This article walks you through the process of becoming a BCCI-accredited cricket agent, from eligibility and application to interviews, legal duties, and real-world examples. Whether you are a lawyer, sports enthusiast, or talent manager, this guide provides a step-by-step roadmap to starting a career as a trusted player representative in Indian cricket.
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Posted inSports law Contract drafting

How to draft effective endorsement contracts for athletes

This article is the final part of a three-part series exploring the commercial and legal dynamics of athlete endorsements. After examining Name, Image, and Likeness (NIL) rights and dissecting the legal framework of endorsement contracts, we now move to the practical task of drafting one. Whether you are a lawyer, agent, or brand representative, this guide equips you to draft an airtight endorsement contract aligned with Indian law and global best practices.
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Posted inSports law Contract drafting

What is an endorsement contract in sports, and how does it work

In this part 2 of the NIL series, I will walk you through the nuts and bolts of endorsement contracts under Indian law. I will also draw parallels with international practices to give you a broader understanding, what happens in the United States with NIL, how the United Kingdom treats image rights, and how brands like Rolex build long-term ambassadorial partnerships. Whether you are advising a young sprinter or drafting a deal for an Olympic medalist, this guide will equip you with practical insight and legal clarity.
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Posted inSports law

How to navigate NIL in sports law: a comprehensive legal guide for athletes and stakeholders

In this article, we will unpack the legal landscape of NIL, explore your rights, and chart a clear path forward. Because you are not just building a career. You are building a legacy. And it starts with understanding the power of your own name. Whether you are a lawyer advising up-and-coming talent, an agent navigating this new territory, or an athlete wondering how to take control of your name, image, and likeness, this guide is for you.
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Posted inIntellectual property laws

What is the legal process of obtaining a music license in India (Part 1)

Music licensing in India is a complex legal process governed by the Copyright Act, 1957, involving multiple rights such as musical works, lyrics, sound recordings, and performers' rights. Whether you are a filmmaker, content creator, or business owner, using music legally requires a properly drafted music license agreement. A well-drafted agreement, clear on ownership and usage, ensures creators and users respect each other’s rights while avoiding disputes. 
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Posted inIntellectual property laws

How to register a Production House in India and protect its intellectual property

In this guide, I shall walk you through every step you must take to legally register your production house in India and protect the intellectual property it creates. Whether you are a filmmaker with one project or an entrepreneur planning a full-scale studio, this roadmap shall help you build a strong foundation legally, commercially, and creatively.
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Posted inAI IPR

How to use AI to draft a cease-and-desist notice for trademark violation: a step-by-step demonstration

In this practical guide, I explore how lawyers can use AI tools like Claude to draft cease and desist notices for trademark infringement. Through a step-by-step demonstration, you will see how to prompt AI with the right factual details, how the tool structures a legally sound notice, and where human judgment must step in to refine and finalise the draft.
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Posted inIPR

How to register a film title with the Screenwriters Association (SWA)

If you are an aspiring screenwriter, independent filmmaker, or legal professional in media/IP law, then this article is for you. In this article, I will guide you through the practical steps to register a film title with the SWA, explain what legal protection it does and does not offer, and help you decide when title registration might not be enough. If you are serious about safeguarding your creative work, this process is worth understanding.