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Top 4 high-demand specializations for law firm jobs

As a lawyer, it is impossible for you to learn everything out there. However, you can go very far if you take up one specific area of work and focus your energy on that. What are you going to focus on? Irrespective of your seniority, you definitely need to target a practice area where there …

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How can a district lawyer get a law firm job

In this email I will give you a tried and tested method used by hundreds of my students. It has never failed. If you are interested, first of all note that this is an extremely achievable goal. Working in a corporate law firm does not require any extraordinary intelligence, but it requires extraordinary discipline and …

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What is the career graph of a lawyer at a reputed law firm

Here is the standard career graph of a lawyer:  Associate – A0 (fresher), A1, A2, A3, etc.   Senior Associate – 5 years, or faster if you obtain a double promotion Principal Associate/ Managing Associate/ Counsel (7 years) Bonuses: In senior positions, the bonus becomes a bigger component of your salary. At the PA or partner …

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Can non-NLU grads get law firm jobs 

There is a popular belief that good law firm jobs always go to people from a National Law University, and that NLU students are preferred for any law firm job. This prevents even many practising lawyers who did not go to NLUs from aspiring to work at law firms.   Is it really true that you …

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I met a billionaire yesterday

He heard what we do and said, “you have framed your value proposition wrong. You are severely underselling yourself.” I was sceptical. He says: your real value is that you are retraining people for a post Generative AI world. People who will become redundant will be now ready for new type of jobs with your …

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Why are big law firms hiring less from campuses despite the booming economy

Large law firms created the NLU boom by hiring extensively from a few campuses. They would pick up many talented kids as A0 and hope some of them would get trained enough to do legal work in a year or so. Most of these firms did not or could not retain even 50% of this …

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Top of mind awareness (TOMA) for lawyers

In marketing, there used to be the Rule of Three—it took three touches on average before you associated a brand with the product they sold.  In the internet age, the number of products and ads have increased so much, the ocean is so bloody and competitive, studies suggest it takes more than twenty-eight touches to …

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Old way vs. new way of building a Supreme Court practice

If you ask any senior lawyer at the bar on how to build a practice at the Supreme Court, here’s what they will say. Beta, first build a practice in the district courts. You must learn how to conduct trials.  Once you have enough district court work, you can start doing some matters at the High …

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Your life as an Advocate on Record

Imagine that you are appearing before the High Court of your state. A renowned senior advocate is representing the other side. You are not afraid or nervous. The judge is listening keenly to your arguments. S/he recognises you from earlier matters when s/he appreciated your drafting skills at such a young age. Today, you are …